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The Difference a Story Makes When Seeking to Impress

The Difference a Story Makes When Seeking to Impress

First off…I don’t mean “impress” like “impress your friends and family”. I mean “impress upon the audience the importance of your point” and make that point memorable. OK, here’s a great example of the difference between you making your point using an example vs. telling a story. In presentations over the years, I’ve shared how […]

How Your Origin Story Helps the Audience Bond With You

One of the reasons why you want to tell your Origin Story–why you do what you do–is that it helps the audience connect with you human-to-human. It helps you create an emotional connection. Here’s a great example of the power of an Origin Story to connect you with the audience. It’s from Amy Cuddy’s outstanding […]

How I got a skunk to start my conference presentation

How I got a skunk to start my conference presentation

Here’s a brief story about how I got a skunk to start off my conference presentation. It’s a fun example of how “stories are everywhere” and how to take a seemingly unrelated life event and use it to start off your talk. BTW…the sound quality isn’t great, because I needed to filter out the road […]

How to use a story to pack a bigger punch

In Made to Stick, Chip and Dan Heath identify stories as one of the six keys to communicating your ideas in a way that makes them pack a bigger punch and stick in your audience’s minds…forever. Here’s an example of this in action. This story is from a talk I gave on resilience. The technique […]

How not to suck when the media comes calling

How not to suck when the media comes calling

You finally get your chance to talk about your awesome business or business idea. You’re not the only one who doesn’t want you to suck at the interview. Whoever is interviewing you needs you to be interesting. They need you to say things that that will captivate their readers or listeners. They don’t want you […]

How to take a “Ah hah!” moment and turn it into a teaching story

As I’ve mentioned in other blog posts, the question I get asked most frequently by people who want to use stories to become a more interesting communicator is… “Where do you find stories to use in your presentations?” The answer: Everywhere. The key: Pay attention to when you have an “Ah hah!” or “Wow…that was […]

From Yawn to "Tell me more"

From Yawn to “Tell me more”

How to Get Your Prospects, Clients, and Audience to Care More About What You Have to Say By Using Stories He was killing me. His non-stop description of the service he provides and all the details, background research, etc. was putting me into a coma. Not wanting to be rude, I politely listened, but tried […]

Tell a better story. Become more interesting. Grow your business.

Tell a better story. Become more interesting. Grow your business.

When: June 24rd · 12:45PM-1:45PM Where: O’Maine Studio, Portland, Maine Entrance Fee: $10 (please bring cash) includes a light lunch A Maine Startup & Create Week Partner Program Who should attend: Business owners, self-employed professionals, leaders and others who want to communicate the value of their ideas, service, and business in a more compelling, interesting, […]

Use an Analogy to Pack a Punch: Togue Brawn shows you how

Use an Analogy to Pack a Punch: Togue Brawn shows you how

Two weeks ago, I heard one of the coolest examples of how analogies make your point pack a punch. It happened at a “pitch fest” hosted by the Maine Center for Entrepreneurial Development’s  Top Gun program. Ten entrepreneurs pitched their ideas to an audience of several hundred, competing for a $10,000 prize. It was also […]

More great examples of how to tell a story from Entrepreneuronfire.com

More great examples of how to tell a story from Entrepreneuronfire.com

If you are an entrepreneur who wants to be a more interesting interviewee or speaker, one of THE best places to get schooled in this is John Lee Dumas’s podcast Entrepreneur on Fire. When it comes to the importance of communicating your message via stories–and not abstract terms and speaking at the 30,000 foot level–John […]